Services
VAIDYA CONSULTING PROVIDES A TOTAL END TO END SOLUTION FOR ALL YOUR BUSINESS CHALLENGES
Strategic Management Consulting
Vaidya Consulting has a unique approach to strategic consulting for SMEs. This is based on the best practices of Fortune 500 companies and MNCs with the required customizations to address the challenges of SMEs.
Here are some of the Business Strategies we offer:
• Strategic Planning
• Business transformation Strategy
• Business expansion strategy
• Organic and inorganic growth strategy
• Sales & Marketing Strategy
• Operational Strategy
Strategic Management Consulting
Vaidya Consulting has a unique approach to strategic consulting for SMEs. This is based on the best practices of Fortune 500 companies and MNCs with the required customizations to address the challenges of SMEs.
Here are some of the Business Strategies we offer:
• Strategic Planning
• Business transformation Strategy
• Business expansion strategy
• Organic and inorganic growth strategy
• Sales & Marketing Strategy
• Operational Strategy
Sales & Marketing Consulting
Do you think that you have a one of a kind product or service with great value proposition, yet have not achieved the true potential of the same? Why do you think it is so? Sometime you know the answer & sometimes you don’t. If yes, then Vaidya Consulting can help. How? With the Holistic 360 degree approach to Sales & Marketing.
Many SMEs have potential to grow the revenue to 100 to 500% from the current levels however because of wrong Sales & marketing practices such as limited & no marketing activities, inefficient and ineffective sales processes, wrong sales team including the leadership, lack of appropriate tools to measure the performance of the sales team, product or services or the regions.
Vaidya Consulting can help you build the right team and the right sales & marketing processes which can deliver measurable, repeatable and scalable results. Vaidya Consulting has a team of veteran senior consultants with track record of successfully increasing the revenues by multifold.
Here are some the services that we offer:
• Revenue Growth Strategy
• IMC ( Integrated marketing Communication)
• Marketing strategy building & implementation
• Lead generation & mailing Campaign (Mass Mailing)
• Market research & Surveys• Content Creation & marketing
• Product launch strategy
• Pricing Strategy
• PR/IR
• Brand Building
• Direct & Indirect sales Strategy
• Internet/Web/Digital Marketing
- SEO/SEM/PPC/SMM (Social Media Marketing)/LinkedIn/Twitter/YouTube/Facebook /Blog
Many SMEs have potential to grow the revenue to 100 to 500% from the current levels however because of wrong Sales & marketing practices such as limited & no marketing activities, inefficient and ineffective sales processes, wrong sales team including the leadership, lack of appropriate tools to measure the performance of the sales team, product or services or the regions.
Vaidya Consulting can help you build the right team and the right sales & marketing processes which can deliver measurable, repeatable and scalable results. Vaidya Consulting has a team of veteran senior consultants with track record of successfully increasing the revenues by multifold.
Here are some the services that we offer:
• Revenue Growth Strategy
• IMC ( Integrated marketing Communication)
• Marketing strategy building & implementation
• Lead generation & mailing Campaign (Mass Mailing)
• Market research & Surveys• Content Creation & marketing
• Product launch strategy
• Pricing Strategy
• PR/IR
• Brand Building
• Direct & Indirect sales Strategy
• Internet/Web/Digital Marketing
- SEO/SEM/PPC/SMM (Social Media Marketing)/LinkedIn/Twitter/YouTube/Facebook /Blog
Digital Marketing Services
Digital Marketing (also known as On-line Marketing or Internet Marketing or Web Marketing) is one of the fastest growing marketing channel which is also the most effective & economical. Compared to the conventional marketing the internet marketing is quite inexpensive. Internet marketing gives you the best ROI in the shortest period of time, hence this is one of the favorite marketing stream for SME/SMBs.
In Digital Marketing we provide following services :
Website Design & Development
Website is a digital face of the organization on the internet which is accessible to everyone globally. In this Internet marketing age a website design & development plays a very important role in the brand building and business development. Every organization should have a good website which generates some decent business for the organization.
Vaidya Consulting can design & develop brochurewares, 5-6 pages websites which consists of pages like Home, About us, Products/services offered and Contact us for SME to large portal or ecommerce sites for SMEs. We can build website using HTML, CSS, Javascript, Jquery, or using CMS like Wordpress, Joomla, Druple or Ecommerce with payment gateways using Woocommerce, Shopify, opencart or Magento. We can also provide services like content writing for the website, blog articles or case studies.
Vaidya Consulting has many years of experience in designing & developing world class web sites, Portals & E-commerce sites . To know more how we can develop a website which generates business for you at an affordable cost, please call us or write to us.
SEO – Search Engine Optimization
Search Engine Optimization, is the process by which you can bring your website or pages appear higher in the first page or closer to the first page in the search results in various search engines.
Vaidya Consulting uses both on page & off page optimization techniques which involves Keyword analysis, rewriting the website content & code, back link generation to achieve a higher ranking in search engine results pages to name a few. We only use white hat practices for SEO.
We have a team of SEO experts specializing in onpage and offpage optimization. We can increase the traffic to you website and improve the Search Engine page rank for your desired key words/phrases.
PPC – Pay Per Click
Pay Per Click is an one form of Online advertising where the advertisers would pay the publisher or website owner or Search Engine Companies for inclusion of their ad which will drive traffic to their website/Landing pages.
In order to have a successful PPC campaign, Vaidya Consulting develops a detailed strategy for each customer which includes the budgeting , proper keyword selection, managing the bidding process, competitive analysis & careful monitoring & continuously modifying several parameters in the campaigns such that the desired results are achieved. We have several satisfied clients where we have achieved the desired results (leads/conversion) with a minimum budget.
SMM – Social Media Marketing
Social Media Marketing is a process of marketing your product/service or brand using social media sites. Considering the popularity & benefits (also the low costs) of the Social Media the corporate world also has joined the bandwagon and have started marketing their Products & Services on Social Media sites.
Social Media Marketing is one of the fastest growing & low cost marketing tool.
Vaidya Consulting specializes in running campaigns for our clients on most popular Social Media sites like Facebook, Linkedin, Twitter, Google+ & Youtube to name a few. We have lot of experience in managing Social media Marketing successfully for our clients. We can build attractive pages for our Social media like Facebook, Linkedin, Twitter, Youtube , google+ or Pinterest & post interesting & informative post s on regular basis to generate the traffic /followers to your Social media site as well as to your website.
Vaidya Consulting – your Digital Marketing Partner
Do you have a Digital Marketing Strategy? Is it working? If you would like to build one or enhance the current one, Vaidya Consulting can help. Please call us or write to us. We can help you build & execute your Digital Marketing Strategy at an affordable cost which can produce the desired results (leads) with a clear ROI.
In Digital Marketing we provide following services :
Website Design & Development
Website is a digital face of the organization on the internet which is accessible to everyone globally. In this Internet marketing age a website design & development plays a very important role in the brand building and business development. Every organization should have a good website which generates some decent business for the organization.
Vaidya Consulting can design & develop brochurewares, 5-6 pages websites which consists of pages like Home, About us, Products/services offered and Contact us for SME to large portal or ecommerce sites for SMEs. We can build website using HTML, CSS, Javascript, Jquery, or using CMS like Wordpress, Joomla, Druple or Ecommerce with payment gateways using Woocommerce, Shopify, opencart or Magento. We can also provide services like content writing for the website, blog articles or case studies.
Vaidya Consulting has many years of experience in designing & developing world class web sites, Portals & E-commerce sites . To know more how we can develop a website which generates business for you at an affordable cost, please call us or write to us.
SEO – Search Engine Optimization
Search Engine Optimization, is the process by which you can bring your website or pages appear higher in the first page or closer to the first page in the search results in various search engines.
Vaidya Consulting uses both on page & off page optimization techniques which involves Keyword analysis, rewriting the website content & code, back link generation to achieve a higher ranking in search engine results pages to name a few. We only use white hat practices for SEO.
We have a team of SEO experts specializing in onpage and offpage optimization. We can increase the traffic to you website and improve the Search Engine page rank for your desired key words/phrases.
PPC – Pay Per Click
Pay Per Click is an one form of Online advertising where the advertisers would pay the publisher or website owner or Search Engine Companies for inclusion of their ad which will drive traffic to their website/Landing pages.
In order to have a successful PPC campaign, Vaidya Consulting develops a detailed strategy for each customer which includes the budgeting , proper keyword selection, managing the bidding process, competitive analysis & careful monitoring & continuously modifying several parameters in the campaigns such that the desired results are achieved. We have several satisfied clients where we have achieved the desired results (leads/conversion) with a minimum budget.
SMM – Social Media Marketing
Social Media Marketing is a process of marketing your product/service or brand using social media sites. Considering the popularity & benefits (also the low costs) of the Social Media the corporate world also has joined the bandwagon and have started marketing their Products & Services on Social Media sites.
Social Media Marketing is one of the fastest growing & low cost marketing tool.
Vaidya Consulting specializes in running campaigns for our clients on most popular Social Media sites like Facebook, Linkedin, Twitter, Google+ & Youtube to name a few. We have lot of experience in managing Social media Marketing successfully for our clients. We can build attractive pages for our Social media like Facebook, Linkedin, Twitter, Youtube , google+ or Pinterest & post interesting & informative post s on regular basis to generate the traffic /followers to your Social media site as well as to your website.
Vaidya Consulting – your Digital Marketing Partner
Do you have a Digital Marketing Strategy? Is it working? If you would like to build one or enhance the current one, Vaidya Consulting can help. Please call us or write to us. We can help you build & execute your Digital Marketing Strategy at an affordable cost which can produce the desired results (leads) with a clear ROI.
CMO on Demand
Many organizations, specially the SMEs have a large sales team headed by a Senior manager/HOD, but may not have a large team in the Marketing department & less likely to have senior manager/s. Without the leadership in the marketing department, the organization may lack appropriate marketing strategies, budget, resources & in tern may be missing out on the benefits of the right marketing strategies & executions.
With the advent of Internet Marketing & Inbound Marketing one can increase (in some cases double) the lead generation at lesser (in some case 50%) marketing budget. This can be achieved with the right marketing team & the leadership to drive the team. In absence of marketing team some of these activities also can be outsourced. It is imperative that you should have the right vendor for the job & in order to to achieve this you should have strict vendor selection criteria/ processes & should adhere to the same.
Vaidya Consulting recognizes the importance of Leadership in the marketing department. We can help you with your 360 degree needs of your marketing department, from Strategy building to execution.
Here are the Marketing services CMO on Demand can provide:
- SEO/SEM/SMM
- Content Creation & marketing
- Email Marketing/lead generation
To know how we can help your organization on your all marketing needs or to know more about
CMO on Demand please call us or write to us.
With the advent of Internet Marketing & Inbound Marketing one can increase (in some cases double) the lead generation at lesser (in some case 50%) marketing budget. This can be achieved with the right marketing team & the leadership to drive the team. In absence of marketing team some of these activities also can be outsourced. It is imperative that you should have the right vendor for the job & in order to to achieve this you should have strict vendor selection criteria/ processes & should adhere to the same.
Vaidya Consulting recognizes the importance of Leadership in the marketing department. We can help you with your 360 degree needs of your marketing department, from Strategy building to execution.
Here are the Marketing services CMO on Demand can provide:
- Marketing Strategy Development
- Marketing Planning & Budgeting
- Positioning
- Competitive Analysis
- Advertising ( Digital/Conventional)
- Digital marketing Services
- SEO/SEM/SMM
- Content Creation & marketing
- Email Marketing/lead generation
- Brand Building
- Market Research & Surveys
- PR/IR
- Event management
- Manage the Marketing team(incl. recruit & train)
To know how we can help your organization on your all marketing needs or to know more about
CMO on Demand please call us or write to us.
HR Consulting
Vaidya consulting provides end to end HR consulting services to SMEs & MNCs. For some of the specialized services we have partnered with industry leader & experts to provide HR consulting services.
Here are few services in HR that we offer:
• End to End HR Services
• RPO
• Payroll
• Performance management
• Training ( soft/technical )
• Staff Augmentation/Recruitment
• FTE/ Contract Staffing/ Contract to Hire
• Executive Search
• Fresher/campus recruiting with training
• Flexi staffing /temporary staffing
Vaidya consulting provides end to end HR consulting services to SMEs & MNCs. For some of the specialized services we have partnered with industry leader & experts to provide HR consulting services.
Here are few services in HR that we offer:
• End to End HR Services
• RPO
• Payroll
• Performance management
• Training ( soft/technical )
• Staff Augmentation/Recruitment
• FTE/ Contract Staffing/ Contract to Hire
• Executive Search
• Fresher/campus recruiting with training
• Flexi staffing /temporary staffing
IT Consulting
Most of the SMEs, specially start up, take a myopic view when comes to IT strategy. Their approach to the IT strategy is to take care of the challenge or solve the problem for today & not think of tomorrow. A solution that is solving today’s problem may not take care of tomorrow’s challenges. A growing organization always has growing pain specially in managing their IT.
IT Strategy should be aligned to the business strategy and one should take a long term view, though it may look a bit expensive & complex but in long run it works out to be efficient & cost effective.
“IT does not matter” by Dr. Nicholas Carr of Harvard Business School, may be true for the Fortune 500 companies but not true for the SMEs, specially in India. In order to be ahead of the curve SMEs should have competitive advantage not only in the product & services, features & price but also in selection of the right technology & implanting it preferably ahead of your competitor.
At Vaidya Consulting we can help you with all your IT need, here are services we offer:
• Technology Selection Strategy (including enterprise software like ERP, CRM, SFA,..)
• Application Development & Maintenance
• Aligning IT with Business needs
• Enterprise Management Solutions (ERP, CRM, SCM, BI,...)
• Sourcing Strategy ( Outsourcing, In-sourcing & Co-sourcing)
• Cloud/SaaS Strategy
• ERP Consulting ( ERP Software Selection, Vendor Selection, ROI/TCO setting, BPR/SOP, Audits)
• Security and DR/BCP strategy
• ITSM/ISM/RIM/ITIL v3 strategy
• QA/QC, Testing Services
• System Integration
Most of the SMEs, specially start up, take a myopic view when comes to IT strategy. Their approach to the IT strategy is to take care of the challenge or solve the problem for today & not think of tomorrow. A solution that is solving today’s problem may not take care of tomorrow’s challenges. A growing organization always has growing pain specially in managing their IT.
IT Strategy should be aligned to the business strategy and one should take a long term view, though it may look a bit expensive & complex but in long run it works out to be efficient & cost effective.
“IT does not matter” by Dr. Nicholas Carr of Harvard Business School, may be true for the Fortune 500 companies but not true for the SMEs, specially in India. In order to be ahead of the curve SMEs should have competitive advantage not only in the product & services, features & price but also in selection of the right technology & implanting it preferably ahead of your competitor.
At Vaidya Consulting we can help you with all your IT need, here are services we offer:
• Technology Selection Strategy (including enterprise software like ERP, CRM, SFA,..)
• Application Development & Maintenance
• Aligning IT with Business needs
• Enterprise Management Solutions (ERP, CRM, SCM, BI,...)
• Sourcing Strategy ( Outsourcing, In-sourcing & Co-sourcing)
• Cloud/SaaS Strategy
• ERP Consulting ( ERP Software Selection, Vendor Selection, ROI/TCO setting, BPR/SOP, Audits)
• Security and DR/BCP strategy
• ITSM/ISM/RIM/ITIL v3 strategy
• QA/QC, Testing Services
• System Integration
End-to-End ERP Consulting
Vaidya Consulting Provides an End to End ERP Consulting Services from ERP selection to post ERP implementation support. We are a vendor neutral ERP consultants & have team with expertise in several ERPs like SAP, MS Dynamics, Local ERP for SME/SMB, industry specific ERP ( e.g. Restaurant ERP, Laundry ERP), Open Source ERP. As a consultant we make sure that our Client realizes the full benefits of the ERP implementation.
Vaidya Consulting provides the following services:
Financial Consulting
Vaidya consulting provides several financial services from financial advisory services to execution to the Startup to well established organizations. We have partnered with network of service providers in the area of accounting, tax, legal, M&A. To fulfill the financial needs of startup/ early stage / & matured organizations, we have also tied up with Angels & Venture Capitalist.
Here are ranges of F&A services we provide:
• General Accounting services
• Payroll services
• IFRS compliance
• Assessment & analysis of Financial structure
• Financial restructuring
• Planning, Budgeting & forecasting
• Fund raising
Vaidya Consulting Provides an End to End ERP Consulting Services from ERP selection to post ERP implementation support. We are a vendor neutral ERP consultants & have team with expertise in several ERPs like SAP, MS Dynamics, Local ERP for SME/SMB, industry specific ERP ( e.g. Restaurant ERP, Laundry ERP), Open Source ERP. As a consultant we make sure that our Client realizes the full benefits of the ERP implementation.
Vaidya Consulting provides the following services:
- ERP Selection
- RFP Preparation
- Vendor Evaluation
- BPR
- IT infrastructure Consulting
- ERP staff augmentation
- System integration
- ERP implementation
- ROI / TCO setting
- ERP project management
Financial Consulting
Vaidya consulting provides several financial services from financial advisory services to execution to the Startup to well established organizations. We have partnered with network of service providers in the area of accounting, tax, legal, M&A. To fulfill the financial needs of startup/ early stage / & matured organizations, we have also tied up with Angels & Venture Capitalist.
Here are ranges of F&A services we provide:
• General Accounting services
• Payroll services
• IFRS compliance
• Assessment & analysis of Financial structure
• Financial restructuring
• Planning, Budgeting & forecasting
• Fund raising